Juul e-cigarettes are exceedingly popular among young teens—why is that? Although e-cigarettes were once thought to be healthier, safer alternatives to traditional cigarettes, these products have actually be found to contain more nicotine, making them even more harmful. As a result, instead of decreasing the negative effects of smoking in teens, the rise of Juul e-cigs have actually increased the number of teenagers we see addicted to smoking.
According to the Centers for Disease Control and Prevention, e-cigarettes contain nicotine, as well as several other harmful substances, despite what deceitful marketing tactics would have you believe. According to several studies, nicotine use in young people can harm brain development for years to come, even into the early and mid-20s.
Unfortunately, many teens are unaware of the harm these e-cigarettes can cause. When e-cigs first hit the market, they were advertised for their lack of nicotine and were said to be far safer than standard cigarettes. Because of this misleading marketing, teens began “vaping” freely, using flavored pods that seem to be designed specifically for kids with childish flavors like mango and mint. Based on data, we know these flavors draw kids. A study by the American Journal of Preventative Medicine found that 4 of every 5 adolescents who have used tobacco started with a flavored product. And, adolescents who vape are far more likely to develop an addiction to cigarettes.
According to the Centers for Disease Control and Prevention, the number of high schoolers who vape have increased by 78% between 2017 and 2018. This ultimately comes down to the way in which Juul, the e-cigarette industry mogul, has marketed their products.
Juul has specifically designed Juul pods with flavors kids are drawn to, and they’ve targeted young adults by marketing on social media and using young people in their ad campaigns. As a result, more and more teens are picking up e-cigarettes and fueling a dangerous, deadly addiction.
If your child was harmed by using Juul e-cigarette products, our firm is prepared to help. Nicotine addiction can be painful, both for the addicted individual and their family, especially if the user is a teenager. In order to seek justice from the big tobacco companies responsible, make sure you know your legal options.
Contact Schlesinger Law Offices, P.A. today to discuss your case with our experienced Fort Lauderdale attorneys.