JUUL Lawsuit Attorneys
Fighting for the Health of the Nation’s Youth
In recent years, e-cigarettes have surged in popularity and are impacting our country’s youth. Vaping companies, like JUUL, deceive smokers into believing that e-cigarettes are a safe alternative to quitting, and they mislead nonsmokers, particularly teenagers, into believing that e-cigarettes aren’t harmful. All the while, they fail to warn consumers about the true dangers of nicotine addiction and related diseases. We intend to hold these irresponsible companies accountable for the harm they’ve caused.
Schlesinger Law Offices, P.A. in Fort Lauderdale is helping vape consumers and concerned parents alike by by taking legal action against e-cigarette manufacturers. These companies have taken a page from the Big Tobacco’s playbook and are deceptively advertising and marketing e-cigarettes to our youth. It is no coincidence that the largest tobacco company in the U.S. – Altria – recently purchased a 35% stake in JUUL 1, which makes it the most popular e-cig manufacturer in the country.
National Institute on Drug Abuse (NIDA) statistics about teens targeted by vape ads show2:
- 70% of teenagers have been regularly exposed to vaping ads.
- Retail ads reach about 53% of middle schoolers and 56% of high schoolers.
- Internet ads reach about 36% of middle schoolers and 43% of high schoolers.
- TV and movie ads reach about 34% of middle schoolers and 38% of high schoolers.
- Printed ads reach about 25% of middle schoolers and 35% of high schoolers.
Call (954) 467-8800 now if you think your child has a vaping addiction or has been misled by e-cigarette companies. Our lawyers are here to assist you. We can use our ample resources to determine liability and to hold the responsible party accountable for their harmful actions. Plus, we can help you secure maximum compensation for the damage you suffered.
About Juul E-Cigs
Juul Labs creates and sells e-cigarettes, which are small electronic smoking devices that resemble USB thumb drives. E-cigs have been marketed as a favorable alternative to cigarette smoking, oftentimes leading consumers to believe that the use of e-cigarettes, or vaping, is healthier and less harmful than cigarette smoking. Unfortunately, the use of e-cigarettes is just as harmful, if not more so, than traditional cigarettes. There are several e-cigarette makers currently on the market, but Juul leads the pack by controlling nearly 70% of the market for vaping products.
The Dangers Associated with E-Cigarettes
Although vaping has been considered a safe alternative to traditional smoking, it is actually quite harmful. Despite the company’s defenses claiming that their products are made with minimal toxins and chemicals, Juul e-cigs do contain several dangerous components. Each Juul pod contains a high dose of nicotine, though they’re often masked by a selection of childish, sweet flavors. In fact, according to Juul Labs, one of their Juul pods contains roughly the same amount of nicotine as one entire pack of cigarettes.
In addition to the high nicotine content, Juul e-cigs also contain a host of dangerous chemicals. One ingredient commonly found in e-cigarettes, diacetyl, becomes extremely harmful when vaporized and has been known to cause bronchiolitis obliterans, a rare and deadly lung condition. This condition, also called “popcorn lung” is extremely painful and can be fatal if untreated. Although diacetyl is not used in Juul products, Juul Labs packs a larger quantity of nicotine in their products to make up for the lack of this harmful chemical.
Nicotine use can be extremely harmful, especially at larger quantities. All e-cig users can suffer major side effects, but teens and young adults, Juul’s primary consumer, are especially at risk. Because teens and young adults are still experiencing the later stages of brain development, the use of excessive nicotine can have especially harmful effects.
Nicotine use can result in the following:
- Increased risk of blood clots
- Enlargement of the aorta
- Sleep disturbances
- Blood restriction to the brain
- Gastrointestinal issues
- Peptic ulcers
- Increased blood pressure
- Increased risk of stroke
- Lung spasms
- Increased risk of pneumonia
- Muscular pain
- Increased risk of diabetes
In addition to the above side effects, the use of nicotine can, and often does, result in a nicotine addiction. When addicted to nicotine, a person’s behaviors change, and it can result in cognitive deficits, mood swings, cravings, anxiety, depression, and several other side effects. Withdrawal from nicotine can be uncomfortable and extremely difficult to overcome, which is one of the reasons e-cigarette use is such a problem for young, impressionable minds.
How Big of a Problem is Vaping Among Teens?2,3
The problem of teen addiction to e-cigarettes is not an exaggeration. It is a real, pressing issue that may be more widespread than you realize. Teens are being targeted: vaping companies use deceptive marketing and advertising to lure teens to using e-cigarettes.
Using both NIDA and Truth Initiative materials, we get a better picture of the e-cig problem among teens:
- In 2017, nearly 12% of high schoolers and 3% of middle schoolers vaped, about a 500% increase since 2011. This number is expected to rise even further as data comes in for 2018.
- In 2015, 65% of teens who had tried an e-cigarette also used a tobacco product within 30 days.
- Teenage boys are twice as likely to use e-cigarettes as teenage girls, likely due to advertisements that often show how “cool” it is to vape.
- 31% of teens that use an e-cig begin smoking regularly within the next six months.
To make matters worse, teens don’t know what they’re getting into. For example, 66% of vaping teens thought the vapor was only flavoring mixed with water. About 14% had no clue what was in an e-cig, and just 13% knew there was nicotine in all vaping devices. In short, most teens are being sold e-cigs without ever having the knowledge about what they are buying and what it can do to their long-term health.
Join Our Law Firm in the Fight Against Big Tobacco – Call (954) 467-8800
Schlesinger Law Offices, P.A. is hearing from individuals and parents throughout Fort Lauderdale, South Florida, and nationwide in regards to injuries associated with e-cigarettes and vaping. We aim to end these deceptive trade practices and pursue justice on behalf of e-cigarette victims. If you or someone you love was harmed by Juul products, especially due to their deceptive marketing tactics, our firm may be able to help you secure compensation for medical expenses, loss of wages, and more.
To schedule a FREE case review with our law firm, call (954) 467-8800 today.
Useful References & Continued Reading
- Tobacco Giant Altria Just Made a $12.8 Billion Investment in Juul
- Teens and E-cigarettes
- E-cigarettes: facts, stats and regulations